Business Development Blogs & Articles

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Strategy & Management Marketing Business Development

Alistair Marshall

May 18, 2020

Marketing, Strategy & Management

Visibility & Credibility - What is your firm's identity?

Alistair Marshall

May 18, 2020

Marketing, Strategy & Management

How do you as an individual and the professional services firm you represent, identify with potential clients and referrers?

Alistair Marshall

March 31, 2020

Marketing, Business Development

Working Remotely - Business Development you can easily do at home

Alistair Marshall

March 31, 2020

Marketing, Business Development

What Business Development activities can I undertake to grow my practice whilst working remotely at home

Alistair Marshall

February 27, 2020

Marketing, Strategy & Management

What client problems are you actually solving? I am serious, you need to know.

Alistair Marshall

February 27, 2020

Marketing, Strategy & Management

You need to really understand what issues clients are facing and the problems you help them overcome. Few professional firms can verbalise or write this down and and as a result, struggle to sell their services. How good are you at this key skill?

Alistair Marshall

February 11, 2020

Business Development

Professional services firms are NOT special. Without sales you have nothing to do.

Alistair Marshall

February 11, 2020

Business Development

Professional firms are not special. Without sales they go out of business.

Alistair Marshall

January 14, 2020

Marketing

Quick Marketing Audit Part lll

Alistair Marshall

January 14, 2020

Marketing

Measure some specifics to decide whether or not your current marketing efforts are giving you a return on your investment. What happens if nothing changes?

Alistair Marshall

January 13, 2020

Marketing

Quick Marketing Audit Part ll

Alistair Marshall

January 13, 2020

Marketing

Second part of 3 sets of tough questions that you should constantly be reviewing with your team to ensure you are staying relevant and ensuring you don’t become obsolete to your target markets. These are invaluable at Annual Retreats with your team.

Alistair Marshall

January 12, 2020

Marketing

Quick Marketing Audit Part 1

Alistair Marshall

January 12, 2020

Marketing

Review of your strategy is key to being successful. Many of you are about to embark on the annual partners’ review weekend. Here are some key questions for you all to consider.

Alistair Marshall

November 10, 2019

Business Development

Cross selling : The number one opportunity for risk averse professionals.

Alistair Marshall

November 10, 2019

Business Development

Attracting new revenues is always the quickest way to boosting profits. Dysfunctional organisations need a rethink to capitalise on this huge opportunity. Here are a number of things to consider.

Alistair Marshall

November 3, 2019

Marketing, Business Development

How to get the best out of your Year End Networking Opportunities.

Alistair Marshall

November 3, 2019

Marketing, Business Development

Learn how to maximise the opportunities available from all the Year End networking events in your industry. Ideal for both hosts and attendees.

Alistair Marshall

October 1, 2019

Strategy & Management, Marketing

3 key things to consider NOW to prevent the 'Melbourne Cup Effect' on your business.

Alistair Marshall

October 1, 2019

Strategy & Management, Marketing

Actions you can take now to make sure you’re first past the post when it comes to winning new business over the next few months.

Alistair Marshall

August 29, 2019

Marketing, Business Development, Strategy & Management

5 Profit Growth Strategies of Successful Professional Firms

Alistair Marshall

August 29, 2019

Marketing, Business Development, Strategy & Management

What makes the truly successful firms more profitable ? What do they do better or differently that makes them achieve such profitable growth?

Alistair Marshall

August 8, 2019

Marketing

How well do you REALLY know your clients?

Alistair Marshall

August 8, 2019

Marketing

To gain maximum leverage from your key client relationships you may need to know more than you think. Take the test!

Alistair Marshall

June 25, 2019

Marketing, Strategy & Management

Revenue & Marketing Audit to set your firm up for success

Alistair Marshall

June 25, 2019

Marketing, Strategy & Management

Better understand where your revenue and profit comes from to help you plan business development and marketing activities for next year.

Alistair Marshall

June 17, 2019

Strategy & Management

Politics & Procrastination. How many professionals does it take to buy an office chair?

Alistair Marshall

June 17, 2019

Strategy & Management

Consider how much time it takes to make a decision in your firm that could affect client satisfaction.

Alistair Marshall

May 15, 2019

Strategy & Management

6 Things you need to create a Business Development culture

Alistair Marshall

May 15, 2019

Strategy & Management

Six key things that successful firms have in place to support a strong BD culture and generate new business.

Alistair Marshall

May 9, 2019

Business Development, Strategy & Management

13 Signs you have a weak Business Development culture (and what to do about it).

Alistair Marshall

May 9, 2019

Business Development, Strategy & Management

If you have these business development issues you need to sit down with your team and find answers to the questions mentioned.

Alistair Marshall

April 14, 2019

Strategy & Management

4 Winning Strategies for the successful Professional Services Firms of the future

Alistair Marshall

April 14, 2019

Strategy & Management

Discover four business development strategies that are critical to winning.

Alistair Marshall

March 11, 2019

Strategy & Management, Marketing

Experts Don't Charge Low Fees

Alistair Marshall

March 11, 2019

Strategy & Management, Marketing

What's your fee strategy in business development? Here's why it's good to up the prices at your professional services firm.

Alistair Marshall

March 11, 2019

Business Development

Eat Your Way to Success - How to use social meetings to grow your professional practice

Alistair Marshall

March 11, 2019

Business Development

Find out why you should never eat lunch alone if you want to have a dramatic impact on the amount of new work you can generate.

Alistair Marshall

February 3, 2019

Strategy & Management, Marketing

10 Questions to assess your current situation and target your future efforts

Alistair Marshall

February 3, 2019

Strategy & Management, Marketing

10 frank business development questions you need to answer to focus your efforts and evaluate your firm’s success.